Last Updated: 29 September, 2026

Welcome to Azoth Business Solutions Pvt. Ltd. ("we," "our," "us"), an independent capital and strategic advisory firm based in India. We are committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, disclose and safeguard your information when you visit our websites (azothbizsol.com and hadal.azothbizsol.com), submit information to HADAL, our diagnostic service, or interact with us through LinkedIn Lead Generation forms and other digital channels. Please read this policy carefully to understand our practices regarding your personal data and how we will treat it.

Azoth Business Solutions Pvt. Ltd. is an independent capital and strategic advisory firm working with founders, companies, investors and family businesses on capital raising, growth, market entry and cross-border expansion. Our services include HADAL, a diagnostic of a company's deck or information memorandum, business model and capital plan. Our registered office is located in Ahmedabad, India.

We may collect and process the following types of information:

• Personal Identification Information: Name, job title, company name, email address, phone number and LinkedIn profile URL.
• Professional Information: Industry, job function, interests, company size and specific needs relevant to our advisory services.
• Submission Data (HADAL): Documents you upload, such as a pitch deck, information memorandum or business plan, and your answers to our diagnostic questionnaire. This may include confidential business, financial and commercial information about your company.
• Communication Data: Messages, comments, inquiries and other information you provide during our interactions on LinkedIn or through other communication channels.
• Technical and Usage Data: Information about how you access and use our websites and content, including your approximate location, browser type and version, device type, pages visited, time spent on pages, and how you arrived at our websites. This data is collected through cookies and similar technologies (see Section 6).

We use the information we collect for the following purposes:

• Producing Your Assessment: To analyse your HADAL submission and produce your snapshot, full report and, where requested, decision session.
• Improving Our Diagnostics: To improve the accuracy and consistency of our assessments, using submission and assessment data only in anonymised and aggregated form.
• Lead Generation and Business Development: To identify potential clients, assess their needs and generate leads for our advisory services.
• Communication: To respond to your inquiries, provide information about our services, and send you relevant communications and newsletters based on your expressed preferences.
• Service Improvement: To analyse how our websites, content and campaigns are performing, and to improve our services, content and outreach.
• Personalisation: To tailor our interactions and offerings to your preferences and needs.
• Legal Compliance: To comply with applicable laws, regulations and legal processes, including responding to lawful requests from public authorities.
• Fraud Prevention: To detect, prevent and address fraudulent or illegal activities.

Use of excerpts: We may use short excerpts from assessments in our materials, such as our website or videos, only with the consent of the company concerned and with all identifying details removed.

For individuals in India, we process personal data in accordance with the Digital Personal Data Protection Act, 2023, on the basis of your consent or for legitimate uses permitted by that Act. For individuals located in regions with specific data protection laws, such as the GDPR, we process your personal data on the following legal grounds:

• Consent: Where you have given us explicit consent to process your personal data for specific purposes (for example, submitting a HADAL form, a lead form or signing up for a newsletter). You have the right to withdraw your consent at any time.
• Legitimate Interests: Where processing is necessary for our legitimate interests and does not override your fundamental rights and freedoms (for example, improving our services or preventing fraud).
• Contractual Necessity: Where processing is necessary to perform a contract with you or to take steps at your request before entering into one, including producing your assessment.
• Legal Obligation: Where processing is necessary to comply with a legal obligation to which we are subject.

Our websites use cookies and similar technologies to understand how they are used.

What are cookies? Cookies are small text files placed on your device to collect standard internet log information and visitor behaviour information.

Google Analytics: Our websites use Google Analytics to understand how visitors use them: for example, which pages are visited, how long visits last and how visitors arrived. Google Analytics uses cookies and collects information such as your approximate location, device and browser type. It does not provide us with your name or contact details, and we use this information only in aggregate. You can opt out of Google Analytics using Google's browser add-on (https://tools.google.com/dlpage/gaoptout). For more on how Google handles this data, see https://policies.google.com/privacy.

Embedded videos: Some pages include videos hosted on YouTube. These use YouTube's privacy-enhanced mode, and nothing loads from YouTube until you choose to play a video. Once a video is played, YouTube's privacy policy applies.

Types of cookies used:

• Strictly Necessary Cookies: Essential for the operation of our websites.
• Analytical/Performance Cookies: Allow us to count visitors and see how they move around our websites.

Managing Cookies: You can set your browser to refuse all or some cookies, or to alert you when websites set or access cookies. If you disable cookies, some parts of our websites may not function properly.

We do not sell, trade or rent your personal data or your submission data to third parties. We share information only in the following limited circumstances:

• Service Providers: We use trusted third-party service providers to operate our business, including providers of forms and document storage, email, website hosting, analytics, CRM and IT support. To produce HADAL assessments, your submission is processed by an artificial intelligence service provider under terms that do not permit it to use your data to train its models. All of these providers are required to protect your data and to use it only to provide their services to us.
• Legal Compliance: We may disclose your information if required by law, in response to a court order or government request, or when we believe in good faith that disclosure is necessary to comply with legal obligations, protect our rights or property, or ensure the safety of others.
• Business Transfers: In the event of a merger, acquisition, restructuring or sale of all or part of our assets, your personal data may be transferred as part of that transaction, provided the recipient agrees to protect it in a manner consistent with this Privacy Policy.
• With Your Consent: We may share your information with third parties when we have your explicit consent to do so.

Every HADAL assessment is reviewed by Azoth before release. No one outside Azoth and the service providers described above has access to your submission.

As a company based in India serving clients internationally, your personal data may be transferred to, stored and processed in countries outside your own, including India and the countries where our service providers operate. These countries may have data protection laws different from those in your jurisdiction.

When transferring your data internationally, we take appropriate steps to ensure your personal data remains protected in accordance with this Privacy Policy and applicable laws, including relying on adequacy decisions, Standard Contractual Clauses or other legally recognised mechanisms where required.

We are committed to protecting your personal data from unauthorised access, use, alteration or disclosure. We implement appropriate technical and organisational measures, including:

• Encryption: Using encryption for data in transit and, where available, at rest.
• Access Controls: Restricting access to personal and submission data to authorised persons on a need-to-know basis.
• Trusted Providers: Using established service providers with recognised security practices.

While we use commercially acceptable means to protect your personal data, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting or reporting requirements. In determining retention periods, we consider the amount, nature and sensitivity of the data, the potential risk of harm from unauthorised use or disclosure, the purposes of processing and applicable legal requirements.

HADAL submissions and assessment results are retained to deliver your assessment and any follow-up you request. After that, we may retain them only in anonymised, aggregated form to improve our diagnostics. You may ask us to delete your submission at any time.

Depending on your location and applicable data protection laws, you may have the following rights regarding your personal data:

• Right to Access: To request copies of your personal data that we hold.
• Right to Rectification: To request that we correct inaccurate or incomplete information.
• Right to Erasure: To request the deletion of your personal data, including your HADAL submission.
• Right to Restrict Processing: To request that we restrict the processing of your personal data under certain conditions.
• Right to Object to Processing: To object to our processing of your personal data, particularly for direct marketing.
• Right to Data Portability: To request that we transfer your data to another organisation or directly to you, under certain conditions.
• Right to Withdraw Consent: Where we rely on your consent, to withdraw it at any time.
• Right to Grievance Redressal: For individuals in India, to raise a grievance with us about the processing of your personal data.

To exercise any of these rights, please contact us using the details in Section 14. We will respond within the timeframe required by applicable law.

Our websites may contain links to websites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We advise you to review the privacy policy of every site you visit. We have no control over, and assume no responsibility for, the content, privacy policies or practices of any third-party sites or services.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements or other factors. We will post the updated Privacy Policy on this page with a revised "Last Updated" date. Changes are effective when posted.

If you have any questions or concerns about this Privacy Policy or our data practices, or wish to exercise your data protection rights or raise a grievance, please contact us:

Azoth Business Solutions Pvt. Ltd. B-1202 Parishkaar I, Khokhara Circle, Ahmedabad, Gujarat 380008, India Email: mahimadwivedi@azothbizsol.com Website: www.azothbizsol.com